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We’ve all seen what Pinterest can do for users when it comes to finding new recipes, planning your child’s birthday party or checking out looks for your next haircut.

About 85 percent of consumers who search for products and services online say they read reviews when deciding on their purchase. Here are how to get more (positive) reviews.

There are two sides of the coin to consider when it comes to text marketing. On one side, some people find texts from businesses annoying, bordering on an invasion of privacy.

Today’s business landscape has gone digital – but it’s not all about social media. Despite the rumors, email marketing is most definitely not dead.

Is a news outlet, chamber of commerce or other organization in your area running a “Best Of” contest? Winning can be a phenomenal way to get noticed and attract new customers.